This website is best experienced with sound on.

Click to activate sound



The magic lies in the details

Swiss perfection for your home

Replay Video

Excellence is the sum of every last detail

Unbelievable precision, a distinctive yet sleek design, complex technology that’s straightforward to use – now that’s what we call magic. It comes about when all of the details are perfectly coordinated and excellence can be found in every last one.

Our design standards

For us, design excellence is reflected in being pared back to the essentials, in intuitive operation and in the careful use of natural resources. This is what drives us to perfect the timeless aesthetics, user-friendliness and durability of our appliances down to the very last detail. 

Intuitive design

The revolutionised operation of the [oven and steamer in the] Excellence Line takes the cooking experience to a whole new level. The displays are self-explanatory and guide you to the functions you need in no time. Settings can be easily customised and interaction with both the hardware and software is entirely intuitive. 

Read more

Sustainable design

We take a comprehensive view of sustainability. With this in mind, our appliances are developed and produced in Zug to conserve resources. What’s more, they are also incredibly impressive in use in terms of their energy efficiency. The high-quality materials ensure a long service life and most of them are recyclable. 

Read more

Forward-thinking design

We design our appliances with the claim that they will be just as impressive in ten years as they are today – and that’s inside and out. The prerequisites for this are high-quality materials, a puristic and timeless design, and innovative technology.

Read more

Seamless design

The design of the Excellence Line is both elegant and understated. Pared back to the essentials, it offers impressive symmetry and timeless aesthetics. The mirrored glass fronts of the appliances reflect their surroundings, allowing them to blend in seamlessly with any type of kitchen. 

Read more

Innovative features 


Intuitive, customisable and clear

Our high-resolution touch display is unique in size and offers exceptional comfort of use. It gives you the option to choose between an app view or a list view. You can also save frequently used functions and individual settings as favourites and add them to the start screen as you wish.  


Perfectly integrated, practical and interactive

The CircleSlider revolutionises the way we control our ovens and steamers. The innovative adjusting knob is inserted into the glass of the touch display. Its roughened surface allows it to respond to your controls with maximum precision. What’s more, the CircleSlider also displays the progress of the cooking process.


AutoDoorAdvanced, unique and self-regulating

An appliance equipped with AutoDoor can say goodbye to handles. This is because the door opens and closes automatically with just the lightest touch on the touch display. The AutoDoor can also open automatically during or at the end of selected cooking processes to regulate the humidity and heat in the cooking chamber. 





Discover the appliances in the Excellence Line

The Excellence Line appliances set new standards in terms of design, ease of use and innovation. Together they form a distinctive, elegant product family that shares the same look and feel and can be perfectly integrated into any kitchen.

Brochure and price list

Our brochures include dimension sketches, product comparisons, lists of accessories and detailed information on products and applications.



Our very own ZUGORAMA exhibition and advisory centres allow you to try out our appliances for yourself and take advantage of expert advice. We also hold regular cooking demonstrations and cooking courses so that you can get to know our appliances and how they work even better. Please be aware of the current changes in light of the coronavirus pandemic. 

More showrooms

Stories, news and more from V-ZUG

A lifetime of inspiring and exciting people with simple solutions – our ambitious goal goes way beyond simply developing and manufacturing high-quality household appliances. This is why we always try to take a holistic view and focus more on our employees, the environment and society as a whole.

Product Manager

"We go the extra mile; we hone things to perfection"

Alice Fry approaches her job as Product Manager for Excellence Line Ovens and Steam Cookers in the same way she cooks at home: with passion and drive.

From V-ZUG Redaktion - Sandra on February 26, 2021

Read more
Design Team

"Beauty is a central function"

The design team is obsessed with iconic design and quality. With the Excellence Line it debates every millimetre, every pixel, every hue.

From V-ZUG Redaktion - Sandra on February 26, 2021

Read more
People behind Excellence Line

"We design with hot air and steam." 

Johanna Seifried and Ueli Frey are "Ms Food Engineer" and "Mr Steam". They know exactly how air and water interact with foodstuffs. 

From Redaktion - Sandra on April 21, 2021

Read more

Global reference projects

Discover the unique integration and Swiss perfection of our kitchen and fabric care appliances in exquisite living spaces and exceptional building projects around the world. 


Apartment in Luzern

This villa was built in 2020 in Lucerne (Switzerland). It has an open-plan kitchen designed by Orea, the Swiss kitchen cabinet manufacturer, and features the popular V-ZUG appliance combination of a 90 cm wine cooler and two 45 cm ovens/combi-steam cookers. The mirror glass design complements the matt-black finish of the kitchen units perfectly.

Apartment in Luzern